Competition is increasing in any booming sector, especially in the hotel and F&B industry where it is becoming increasingly difficult to stand out. Today, when we go out for a coffee, a drink or dinner, we have a variety of choice. Therefore, restaurants are seeking to offer “something more” for customers to get them through the door.
Since most restaurateurs offer similar cuisine and prices, services represent an added value for customers. They have become the distinguishing feature of a restaurant looking to stand out from the competition.
A good example of this are the restaurants that offer a free mobile charger in order to ensure that the client does not feel “disconnected” in their premises. A mobile phone charger such as – I recommend Takit power charging station as it’s really good value for money – have become a real business tool, since they increase the time a customer stays at your restaurant.
And this means only one thing: increasing restaurant sales. The most positive aspect of all this is that no one loses out. When customers need to recharge their phones and they can do it easily in your restaurant, you will give a positive brand experience while spending almost nothing.
A customer satisfied with your services will certainly come back to your restaurant. In short, placing your restaurant among the first choices of consumers depends more than ever on the value-added services it offers. Indeed, strategies like having Wi-Fi and free mobile chargers will certainly make a restaurant a great place to stay and eat.